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Webrotator IVP powered by T.A.T.E. will disrupt this typical consumer search pattern and give your local business webpage a much greater chance of being seen without spending large marketing dollars that big search engines charge for click through ad placement

Marianne Sweeny, Search Information Architect Written 23 May 2011 Academic research indicates that 91% of searchers do not go past page 1 of the search results andt over 50% do not go past the first 3 results on page 1. (Using the Internet: Skill Related Problems in User Online Behavior; van Deursen & van Dijk; 2009). I believe that Google's own research supports the finding that the top of page one is where its at placement-wise.

 

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